L\u2019Or\u00e9al Liban proudly marked its 25th anniversary,
celebrating a quarter-century of innovation, empowerment, and purpose in Lebanon. Since its
founding, the subsidiary has pioneered beauty innovation, nurtured local talent, and contributed to societal
progress, guided by its sense of purpose to \u201cCreate the Beauty That Moves the World.\u201d
Honoring 25 Years of Beauty and Legacy
The milestone was celebrated with a gala at the prestigious R\u00e9sidence des Pins, attended by more than
400 distinguished guests, including government officials, members of parliament, media leaders,
partners, and employees.
The evening was graced by His Excellency Mr. Herv\u00e9 Magro, French Ambassador to Lebanon, who
underlined L\u2019Or\u00e9al\u2019s dual role as innovator and social actor: “Marking a quarter-century of presence in
Lebanon, L’Or\u00e9al celebrates not only its 25th anniversary, but also the strengthening of a unique bond
between our two nations. As a pioneer in Beauty Tech, this French company combines innovation with
responsibility, contributing to economic prosperity and social development through the empowerment of
women and youth. We salute their commitment to a sustainable legacy, which strengthens our confidence
in the resilience and promising future of Lebanon.”
Innovation at the Forefront of Beauty
Guests experienced firsthand how L\u2019Or\u00e9al\u2019s sense of purpose drives both technological innovation
and societal change. Highlights included Modiface\u2019s virtual try-on, Lanc\u00f4me\u2019s Hapta for people with
limited mobility, L\u2019Or\u00e9al Paris Colorsonic for at-home hair coloring, the L\u2019Or\u00e9al Professionnel
AirLight Pro hairdryer for healthier hair, and the Biotherm Bioscan device for personalized skin
diagnostics.
They also discovered L\u2019Or\u00e9al Liban\u2019s broad range of CSR programs supporting women, youth, and
community development.
Reflecting on this milestone, Ms. Emilie Wahab Harb, Managing Director of L\u2019Or\u00e9al Liban, said:
\u201cCelebrating 25 years in Lebanon is both a proud milestone and a renewed commitment to the future.
Our journey has never been only about beauty products, but about empowering people, inspiring self-
expression, and creating a lasting positive impact in our communities. From driving digital innovation to
supporting women, youth, and local initiatives, we remain guided by the belief that beauty can be a force
for meaningful change. As we honor the past quarter-century, we look ahead with purpose \u2014 to continue
shaping a future where beauty moves Lebanon and the world.\u201d
Empowering Communities and Inspiring Change
For 25 years, L\u2019Or\u00e9al Liban has combined industry leadership with community engagement.
Through the L\u2019Or\u00e9al-UNESCO For Women in Science program, it has supported 95 women scientists
from the Levant. Partnerships with ABAAD and the Farah Social Foundation have promoted dignity and
economic independence for thousands of women and girls, while Beauty for a Better Life has created
over 1,000 new career opportunities.<\/p>\n\n\n\n
C1 – Internal use<\/p>\n\n\n\n
The company also invests in Lebanon\u2019s youth through Brandstorm and L\u2019Or\u00e9al for Youth,
equipping thousands with skills for success. Employees contribute thousands of volunteer hours annually
via Citizen Day.
This spirit of impact extends across its brands: L\u2019Or\u00e9al Paris celebrates inspiring Lebanese women
through Women of Worth and has trained more than 15,000 people in the Stand Up program against
street harassment, while Garnier\u2019s Green Beauty initiative mobilizes communities against plastic
pollution.
As L\u2019Or\u00e9al Liban steps into its next chapter, it reaffirms its mission to unleash beauty that inspires
Lebanon, empowers its people, and shapes its future.<\/p>\n","protected":false},"excerpt":{"rendered":"
L\u2019Or\u00e9al Liban proudly marked its 25th anniversary,celebrating a quarter-century of innovation, empowerment, and purpose in Lebanon. Since itsfounding, the subsidiary has pioneered beauty innovation, nurtured local talent, and contributed to societalprogress, guided by its sense of purpose to \u201cCreate the Beauty That Moves the World.\u201dHonoring 25 Years of Beauty and LegacyThe milestone was celebrated with a gala at the prestigious R\u00e9sidence des Pins, attended by more than400 distinguished guests, including government officials, members of parliament, media leaders,partners, and employees.The evening […]<\/p>\n","protected":false},"author":8,"featured_media":2916,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[83],"tags":[],"class_list":["post-2913","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-special-events"],"_links":{"self":[{"href":"https:\/\/businessjurnalmedia.com\/index.php?rest_route=\/wp\/v2\/posts\/2913","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businessjurnalmedia.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/businessjurnalmedia.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/businessjurnalmedia.com\/index.php?rest_route=\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/businessjurnalmedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2913"}],"version-history":[{"count":1,"href":"https:\/\/businessjurnalmedia.com\/index.php?rest_route=\/wp\/v2\/posts\/2913\/revisions"}],"predecessor-version":[{"id":2915,"href":"https:\/\/businessjurnalmedia.com\/index.php?rest_route=\/wp\/v2\/posts\/2913\/revisions\/2915"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/businessjurnalmedia.com\/index.php?rest_route=\/wp\/v2\/media\/2916"}],"wp:attachment":[{"href":"https:\/\/businessjurnalmedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2913"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businessjurnalmedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2913"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businessjurnalmedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2913"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}