Beirut witnessed a landmark moment for the region\u2019s digital economy with the successful
conclusion of Ecom Fest 2025, the Middle East\u2019s largest e-commerce and digital business event,
organized by Jad Fakhani \u2014 better known as Wolfofbey \u2014 in partnership with Whish Money.
Held on July 26, 2025, at Ava Venue from 10 AM to 10 PM, the event welcomed an impressive
4,000 to 5,000 attendees for a full day of learning, connection, and opportunity. Following the
strong momentum of the 2024 edition, this year\u2019s festival exceeded expectations in scale, impact,
and energy.
With Whish as the platinum sponsor, and support from key partners including CFI,
Artists&More, and Mobile Arts, the event brought together a dynamic mix of international
speakers, creators, and digital industry leaders. Featured names included Eddie Maalouf, Arab,
George Saliba, Mahdi Shafiei, and many more \u2014 alongside top Lebanese officials and
entrepreneurs \u2014 for in-depth discussions on the future of e-commerce, innovation, and
entrepreneurship in the Arab world.
Beyond the high-profile guests and panels, Ecom Fest 2025 proved to be a mission-driven
platform. It embodied Jad Fakhani\u2019s broader vision: to empower youth, generate jobs, and
establish Lebanon as a regional launchpad for digital careers.
Reflecting on the day, Jad Fakhani shared:
\u201cTo see thousands of people from across Lebanon and the region come together with this kind of
energy was incredible. I\u2019m so proud of what we accomplished \u2014 not just the numbers, but the
stories, the connections, and the sense of possibility in the room.\u201d
He added:
\u201cEcom Fest was never just about speakers or panels \u2014 it\u2019s about proving that Lebanon\u2019s youth
have what it takes to lead the digital future. We\u2019re building a bridge between global expertise and
local talent. And today, that bridge felt very real.\u201d
Through his company Beycom, Jad has played a direct role in nurturing the careers of hundreds
of Lebanese creatives and strategists. His digital learning platform, The Engine, has trained more
than 5,000 students in essential digital skills, enabling many to work remotely, build freelance
careers, or launch their own ventures \u2014 without having to leave Lebanon.
Ecom Fest 2025 marked a milestone in this mission. But according to Fakhani, it\u2019s only the
beginning. His team is now preparing for regional editions of the event in the UAE, Saudi
Arabia, and Egypt.
Meanwhile, in Lebanon, both Beycom and The Engine will continue expanding their impact
through school partnerships, digital incubators, and upskilling programs aimed at youth. A<\/p>\n\n\n\n
calendar of pop-up masterclasses, community retreats, and networking dinners is also planned to
support a growing ecosystem around Lebanon\u2019s digital economy.
As the curtains closed on Ecom Fest 2025, one message stood clear:
Lebanon has the talent. Lebanon has the drive. And with the right platform, it has the future.<\/p>\n","protected":false},"excerpt":{"rendered":"
Beirut witnessed a landmark moment for the region\u2019s digital economy with the successfulconclusion of Ecom Fest 2025, the Middle East\u2019s largest e-commerce and digital business event,organized by Jad Fakhani \u2014 better known as Wolfofbey \u2014 in partnership with Whish Money.Held on July 26, 2025, at Ava Venue from 10 AM to 10 PM, the event welcomed an impressive4,000 to 5,000 attendees for a full day of learning, connection, and opportunity. Following thestrong momentum of the 2024 edition, this year\u2019s festival […]<\/p>\n","protected":false},"author":8,"featured_media":2906,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[82,64],"tags":[],"class_list":["post-2905","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-technology"],"_links":{"self":[{"href":"https:\/\/businessjurnalmedia.com\/index.php?rest_route=\/wp\/v2\/posts\/2905","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businessjurnalmedia.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/businessjurnalmedia.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/businessjurnalmedia.com\/index.php?rest_route=\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/businessjurnalmedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2905"}],"version-history":[{"count":1,"href":"https:\/\/businessjurnalmedia.com\/index.php?rest_route=\/wp\/v2\/posts\/2905\/revisions"}],"predecessor-version":[{"id":2907,"href":"https:\/\/businessjurnalmedia.com\/index.php?rest_route=\/wp\/v2\/posts\/2905\/revisions\/2907"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/businessjurnalmedia.com\/index.php?rest_route=\/wp\/v2\/media\/2906"}],"wp:attachment":[{"href":"https:\/\/businessjurnalmedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2905"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businessjurnalmedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2905"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businessjurnalmedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2905"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}